rebrand
Verb

rebrand (rebrands, present participle rebranding; past and past participle rebranded)

  1. To change the brand name, logo, or image of a product or company.
    Acme Co. is trying to rebrand their line of toasters under the Bewidget name.
Noun

rebrand (plural rebrands)

  1. A change to the brand name, logo, or image of a product or company.
    Management decided it was time for a complete rebrand.
Synonyms


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