• IPA: /ˈædvɜː(ɹ)t/

advert (plural adverts)

  1. (British, informal) An advertisement, an ad.
  • IPA: /ədˈvɜː(ɹ)t/

advert (adverts, present participle adverting; past and past participle adverted)

  1. (intransitive) To take notice, to pay attention (to). [from 15th c.]
    • 2007 September 9, the Vatican (trans.), Pope Benedict XVI (speaker), speaking in German at St. Stephen's Cathedral, Austria:
      At a time when creation seems to be endangered in so many ways through human activity, we should consciously advert to this dimension of Sunday, too.
  2. (obsolete, transitive) To turn attention to, to take notice of (something). [15th–19th c.]
  3. (intransitive) To call attention, refer (to). [from 18th c.]
    • 1842, Edgar Allan Poe, ‘The Mystery of Marie Rogêt’:
      ‘I have before suggested that a genuine blackguard is never without a pocket-handkerchief. But it is not to this fact that I now especially advert.’

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